Ian Crist's story: 477+ GPS-verified visits at $2.10 per visit. 20X ROI versus print advertising. From struggling to thriving with measurable, verifiable results.
GEOFENCING HELPED ME MEASURABLY GROW MY BUSINESS. I WENT FROM STRUGGLING TO SEEING REAL CUSTOMERS WALK THROUGH MY DOOR EVERY WEEK.
Ian Crist was retooling and opening his laundromat in a competitive market. Like many laundromat owners, he'd tried traditional advertising—print, flyers, local newspapers—but could never prove whether any of it actually worked.
"I was spending money on print and never knew if anyone saw it, let alone if it brought anyone through the door," Ian recalls. "I needed something that could actually show me results."
When Ian discovered GPS-verified geofencing, the difference was immediate: every customer who walked through his door after seeing an ad was tracked, verified, and reported.
Ian's story illustrates the fundamental difference between traditional advertising and GPS-verified geofencing: accountability. With print, you're spending money and hoping it works. With geofencing, you know exactly how many people saw your ad and walked into your store.
At $2.10 per verified visit—the lowest cost per visit across all our case studies—Ian proved that geofencing isn't just effective, it's the most cost-efficient advertising option for brick-and-mortar businesses.